The Research Bunker

Welcome to the Research Bunker, a blog authored and managed by the staff at RMS. Subscribe today to stay up to date on the latest trends in the market research industry.

  1. Syracuse BizBuzz Social Media Conference

    This is a recap of my thoughts on the Syracuse BizBuzz Social Media conference taking place on Thursday, May 27th at the Oncenter in downtown Syracuse. Research & Marketing Strategies (RMS) was represented at the event with numerous other local professionals and businesses.

  2. How the 2010 Census Impacts Market Research

    As any market research firm will tell you, the 2010 Census impacts a lot more than just Congressional representation, allocation of social services, and understanding the makeup of the nation.

  3. Increase Online Survey Response Rates | Survey Tips

    Online surveys have become the mode of choice for market researchers. In this post, RMS provides you with a handful of key pointers to help boost your online survey response rate.

  4. Facing Up to Unflattering Research Findings | Market Research

    Negative feedback or results from a market research study is tough to come to terms with, but clients should embrace and act on this information rather than ignore it.

  5. Introducing RMS on LinkedIn!

    Introducing our new LinkedIn profile.

  6. Mutually Exclusive & Collectively Exhaustive | Survey Tips

    This article talks about 2 basic survey tips – writing mutually exclusive and collectively exhaustive questions. In addition to defining each, examples are given to aid survey design.

  7. Patient Satisfaction Surveying | Market Research

    (From Quirks.com) Multiple survey instruments assessing organizational performance in a range of areas will have a far greater impact on improving a hospital’s level of service quality than a patient satisfaction survey alone.

  8. Welcome to the Bunker

    Welcome to the Research Bunker, a new blog from Research & Marketing Strategies (RMS).