This blog post discusses different types of marketing research that a school district could use to assist in their strategic planning and enrollment projections. It is specifically related to market research for school budget votes.

Trying to find a focus group facility in Syracuse, New York? This post gives you a little insight on the happenings at QualiSight in the past month.

A quick overview of the HH-CAHPS survey being required by CMS beginning in the 3rd Quarter of 2010. Research & Marketing Strategies (RMS) is an approved survey vendor for both the Home Health CAHPS survey and HCAHPS.

This article speaks to common online survey participants that compromise data quality and data integrity in research.

This is a recap of my thoughts on the Syracuse BizBuzz Social Media conference taking place on Thursday, May 27th at the Oncenter in downtown Syracuse. Research & Marketing Strategies (RMS) was represented at the event with numerous other local professionals and businesses.

As any market research firm will tell you, the 2010 Census impacts a lot more than just Congressional representation, allocation of social services, and understanding the makeup of the nation.

Online surveys have become the mode of choice for market researchers. In this post, RMS provides you with a handful of key pointers to help boost your online survey response rate.

Negative feedback or results from a market research study is tough to come to terms with, but clients should embrace and act on this information rather than ignore it.

Introducing our new LinkedIn profile.

This article talks about 2 basic survey tips – writing mutually exclusive and collectively exhaustive questions. In addition to defining each, examples are given to aid survey design.