In some ways, feasibility studies are like football-you can go wide or deep with the research, but you often cannot do both at the same time. We often find that many clients will have a couple of concepts they would like to test, but also want to know “what else” they can offer. As a Read more

Background: Research & Marketing Strategies (RMS) recently partnered with an urban revitalization collaborative dedicated to reviving the local community and it’s businesses. The committee wanted to understand the best use of a vacant building across from a major hospital in its local region to determine what type of business would be most successful there. Due Read more

The following blog post is a case study for a recently completed project by Research & Marketing Strategies (RMS) in Baldwinsville, NY. RMS is a feasibility study firm that conducts market research to provide businesses with the information and answers they need to determine whether a venture is feasible or not. The final report from RMS Read more

This blog post was written by Erin Wisneski, Communication Coordinator at Research & Marketing Strategies (RMS), a feasibility study firm in Syracuse, NY. It was also featured in the Fall edition of RMS News. Background: Research & Marketing Strategies (RMS) was engaged to conduct a feasibility study and needs assessment for a client looking to expand Read more