The Research Bunker

Welcome to the Research Bunker, a blog authored and managed by the staff at RMS. Subscribe today to stay up to date on the latest trends in the market research industry.

  1. PCMH 2017

    The Redesigned PCMH™ Recognition Process is Here. How’s Your Practice Shaping Up?

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. This past March, the National Committee for Quality Assurance (NCQA) launched the redesigned Patient-Centered Medical Home (PCMH) Recognition program, which includes an ongoing, sustained recognition status with an annual check-in and reporting. Redesigned program features replaced the previous program’s three-year Read more

  2. Employee Experience

    The Benefits of Measuring Employee Satisfaction

    The following blog post was written by Josh Elander, Research Associate at RMS.   Surveys are a premier research method for obtaining honest and effective feedback from consumers, but they’re also a valuable way to gain insights from your employees. We have a long history of conducting employee surveys for companies looking to gauge the Read more

  3. customer experience

    3 Tips to Elevate the Customer Experience

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Years ago, customer service got a little shifty. It wasn’t uncommon that you found yourself trying to communicate your billing issues via keypad and automated telephone systems. It also wasn’t uncommon to find yourself treated as just another number Read more

  4. what type of research?

    Integrating Primary Research with Secondary Research

    The following blog post was written by Josh Elander, Research Associate at RMS. Data is everywhere these days. It’s nearly impossible not to encounter at least one form of it in the business world on a regular basis, whether you’re a client or market research supplier. But not all data is created equal – primary Read more

  5. RMS anniversary

    Cheers to 15 years!

    Cinco de Mayo is a significant day for Research & Marketing Strategies, Inc. (RMS). This year, May 5th marks RMS’ 15th year of helping clients better understand their market perception through comprehensive data collection, surveying, assessments, focus groups and interviews. This impressive milestone marks a long journey from a three-person operation providing market research, to Read more

  6. Know Your Competitors

    The following blog post was written by Zach Shaw, Panel Associate at RMS. Knowing your competition is important, whether you’re starting a new business, revamping an old one, or rolling out a new service. Every good business plan should be created with their competitors in mind; it’s the best way to take a closer look Read more

  7. Three Easy Tips to Get the Most out of Your LinkedIn Profile

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Picture this: you’ve been making the move on a prospective client, trying to get your foot in the door, and you’ve finally been able to reach them over the phone or in person. Their time is extremely limited, and you’ve Read more

  8. The Age of Digital Learning in Higher Education

    In recent years, we’ve seen an expanding popularity in digital education options provided in higher education. This growth is due in part to increasing interest among students, as well as skyrocketing tuition prices, and declining enrollment in traditional higher education academic programs. Declining state financial support has put a larger strain on institutions, playing a Read more

  9. Spring Cleaning Your Message

    The following post was written by Mark Dengler, President of RMS. Spring has arrived and with it, a new found energy to refresh and organize. Most associate “spring cleaning” with their homes and yards, but this season of renewal also signifies an ideal time to polish your organization’s marketing activities, strategy effectiveness and messaging. The Read more

  10. Selecting an OAS CAHPS® Vendor Prior to Mandatory Implementation

    The following blog post was written by Christine Benn, Business Development Coordinator at RMS. Warning: deadlines are closer than they appear. For those Ambulatory Surgery Centers (ASC’s) and Medicare-certified Hospital Outpatient Departments (HOPD’s) who will be mandated to conduct the OAS CAHPS® surveys beginning in January 2018, now is the time to get started. Become Read more

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