Article by Molly Burke, RMS Research Analyst – It goes without saying – some level of pre-testing is a must before launching a full-scale survey. Survey Sampling International (SSI) defines a pre-test as a questionnaire that is tested on a statistically small sample of respondents before a full-scale study. The benefits of pre-testing cannot be overstated whether you Read more

Article by Patrick Fiorenza, RMS Director of Research Analytics – Last month, I was finalizing a research report for a client. As I was reading through responses, one quote jumped out at me. To paraphrase, this individual stated, “The industry is rapidly changing, and companies need to modernize and continue to change with it.” The Read more

Article by Patrick Fiorenza, RMS Director of Research Analytics – One of the biggest “ah ha” moments for me as a researcher took place when I was sitting in a course about qualitative research. At that time in my career – I had already completed thousands of qualitative interviews, led focus groups, moderated sessions – Read more

Article by Ryan Moore, RMS Research Coordinator – Knowing When to Conduct Market Research – Companies seek insights into their market environment to learn customer preferences and behaviors, market trends, and what competitors are offering. Conducting Market Research In-House – Conducting market research internally could increase the possibility of bias or unreliable results, but can Read more

Article by Patrick Fiorenza, RMS Director of Research Analytics – We know how competitive grants have become and how essential they are to funding many organizations’ programs and initiatives. We strongly feel that organizations should have a market research-backed grant-writing infrastructure before new proposals or opportunities arise. Being prepared with an infrastructure will expedite the Read more

Article by Mark Dengler, RMS President – NYS Health Equity Impact Assessment Requirement Are you planning on submitting a Certificate of Need (CON) application in New York State? If so, most CON applications are now required to conduct a Health Equity Impact Assessment (HEIA). This is something brand new, having taken effect at the end Read more

Article by Ryan Moore, RMS Research Coordinator Understanding Community Needs: A Case Study of a School District’s Perception Survey Our client wanted to know: How can we provide the best level of education for our community? A School District in Central New York partnered with Research & Marketing Strategies, Inc. (RMS) to conduct a community Read more

Article by Shannon Sawyer, BS – Director of Healthcare Operations. As a healthcare consultant, RMS Healthcare acknowledges the rigor needed to ensure you sustain PCMH Recognition. Our team has over 13 years of experience in providing customized consultative services to a myriad of healthcare organizations and practices. We have 100% success in coaching our clients Read more

Article by Susan S. Maxsween, MHSA, Vice President Healthcare Operations and Consulting. If you are currently an FQHC preparing for your Operational Site Visit, or if you are seeking to pursue FQHC certification, no doubt you understand the operational demands and strategic planning that is required to successfully achieve and sustain this designation to provide Read more

Article by Molly Burke, RMS Research Analyst Introduction: A medical specialty center recently partnered with Research & Marketing Strategies, Inc. (RMS) to conduct an employee satisfaction study. The client wanted to learn more about their workforce and overall employee experience. The survey was administered at each of the client’s 5 locations, as well as their Read more