Tag Archives: Research & Marketing Strategies

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  1. That’s a Wrap for 2020 PCMH Recognition

    The following blog post was written by Shannon Beebe, Manager of Healthcare Operations. It is hard to believe that we are approaching the end of 2020. What a year it has been! COVID-19 has impacted our entire nation, including how and where we receive primary care. Telemedicine, and video conferencing, as a means of receiving Read more

  2. Quantitative vs Qualitative Research

    The following blog post was written by Sara Cruz, Research Analyst at RMS. Market research can be broken down into quantitative research, qualitative research, or a combination of both. Simply stated, quantitative research is the process of collecting and analyzing numerical data, while qualitative data involves collecting and analyzing non-numerical data. What does this mean? Read more

  3. RMS Recognized Nationally as Leader in Healthcare—Named the 7th Largest Patient-Satisfaction Measurement Firm

    We are happy to announce that Modern Healthcare has ranked Research & Marketing Strategies, Inc. the 7th largest patient-satisfaction measurement firm in the United States, according to its recent survey. For fourteen years, RMS has been a national leader in patient satisfaction surveying, growing its market research business within the healthcare industry and assisting numerous Read more

  4. Worried about getting customers in this dynamic new world?

    How market research can help you discover what your customers need and expect to keep them buying your services and products. The following blog post was written by Sara Cruz, Research Analyst at RMS. When the COVID-19 pandemic hit in March of 2020, everything changed. With stay-at-home orders, businesses closing physical locations and the abrupt Read more

  5. Have Your Customer’s Preferences Changed as a Result of COVID-19?

    Have customer needs changed? This is a common question that is differentiating the businesses who thrive from those who do not during this time of change. Understanding evolving consumer preferences following COVID-19 is not only important in terms of customer relations, but it also helps ensure you’re investing in the avenues your customers prefer and Read more

  6. Market Research in Times of COVID-19

    Within the last few months of the COVID-19 virus impact, consumers and business owners, alike, have been faced with a rapidly changing world that has affected every aspect of their lives—market research included. With the addition of shelter-in-place orders, there is a noticeably positive shift in response rates for market researchers. The RMS team has Read more

  7. World Kidney Day 2020: Recognizing the Importance of Dialysis Patient Experiences

    As we take a moment to recognize World Kidney Day—March 12, 2020—we are also vastly approaching the Spring 2020 cycle for ICH CAHPS® dialysis facilities. The ICH CAHPS Survey is a means to engage patients in sharing their experience with the facility and provider. As part of the national move to a value-based, outcomes-driven healthcare Read more

  8. So Your Practice Has Officially Earned their PCMH Recognition. Hurray! Now What?

    First of all, congratulations for your continued commitment to PCMH (Patient-Centered Medical Home) Recognition through your practice’s recent recognition. No doubt this was a journey, and your accomplishments are well-deserving of celebration (happy dance and party hats encouraged). Once the confetti has settled, it’s time for your practice to think “next steps” to keep the Read more

  9. RMS Research Featured in CenterState CEO’s 2020 Economic Forecast Report

    This blog post summarizes a recent project completed by Research & Marketing Strategies, Inc. (RMS) in conjunction with CenterState CEO in Syracuse, NY. Download the 2020 CenterState CEO Economic Forecast Report PDF here. Released last week, the 2020 Economic Forecast report by CenterState CEO identifies trends that impacted the economy throughout 2019, and outlines opportunities Read more

  10. The Impact of Social Determinants of Health on Patient Outcomes

    The following blog post was written by Shannon Beebe, Manager of Healthcare Operations. RMS Healthcare is pleased to provide ongoing relevant information on healthcare trends and specific transformation activities. We understand the importance of identifying and assessing Social Determinants of Health and the impact on care delivery and management. Social Determinants of Health (SDoH) play Read more

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