Tag Archives: Marketing Research

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  1. RMS Ranked One of the Largest Patient Satisfaction Measurement Firms in the U.S.

    RMS Ranks as One of the Largest Patient Satisfaction Measurement Firms in the Country

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Modern Healthcare has ranked Research & Marketing Strategies, Inc. (RMS) one of the largest patient-satisfaction measurement firms in the United States. Celebrating its milestone 15-year anniversary in 2017, RMS continues to grow its consulting and survey business within the Read more

  2. Insights in the Numbers

    You Have the Research, Now Turn the Numbers into Insights

    The following blog post was written by Josh Elander, Research Associate at RMS. While the numbers that result from a market research study can sometimes speak for themselves, it’s important to be comprehensive. Data should be thoroughly examined for valuable insights, and at the end of a project the findings should tell a story relevant Read more

  3. CG CAHPS Scores

    Results Are In: RMS Clients Scores Higher Than the National Average

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. The Agency for Healthcare Research & Quality (AHRQ) recently posted the results from their Consumer Assessment of Healthcare Providers and Systems (CAHPS) Clinician & Group Survey 2016 data submissions. How well providers communicate with patients is the highest scoring Read more

  4. Data Collection in this Digital Age

    Market Research: More Than Data Collection in this Digital Age

    The following blog post was written by Mark Dengler, President & Owner of RMS. Over the past several years, the market research industry has sought to identify relevant consumer data and turn that into decision-making, informational knowledge for clients. However, no longer is it sufficient to simply analyze data and answer questions like “Are my Read more

  5. Two Different Approaches for Consumer Product Feedback

    Case Study: Two Different Approaches for Obtaining Consumer Product Feedback

    The following blog post was written by Josh Elander, Research Associate at RMS. A manufacturer recently partnered with RMS to conduct research on two separate flooring products. The key objectives of the research were to obtain feedback on new product prototypes, as well as learn more from consumers about the overall decision-making process for each Read more

  6. How Market Research Can Help You

    The following post was written by Josh Elander, Research Associate at RMS. Jumping into the world of market research can be a daunting idea, especially when your business isn’t accustomed to the research process. A great market research firm will be able to customize the project to suit the needs of your business, and help Read more

  7. The Annual RMS New York State Fair Survey Results Are Here. How Did You ‘Fair’?

    The following post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. View the infographic here. Picking up ‘Great’ vibrations: majority of Central New Yorkers enjoyed the new layout and are most excited for The Beach Boys—and (gasp) there’s a new favorite food, RMS NY State Fair survey shows. According to a Read more

  8. PCMH 2017

    The Redesigned PCMH™ Recognition Process is Here. How’s Your Practice Shaping Up?

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. This past March, the National Committee for Quality Assurance (NCQA) launched the redesigned Patient-Centered Medical Home (PCMH) Recognition program, which includes an ongoing, sustained recognition status with an annual check-in and reporting. Redesigned program features replaced the previous program’s three-year Read more

  9. customer experience

    3 Tips to Elevate the Customer Experience

    The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Years ago, customer service got a little shifty. It wasn’t uncommon that you found yourself trying to communicate your billing issues via keypad and automated telephone systems. It also wasn’t uncommon to find yourself treated as just another number Read more

  10. what type of research?

    Integrating Primary Research with Secondary Research

    The following blog post was written by Josh Elander, Research Associate at RMS. Data is everywhere these days. It’s nearly impossible not to encounter at least one form of it in the business world on a regular basis, whether you’re a client or market research supplier. But not all data is created equal – primary Read more

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