The Research Bunker

Welcome to the Research Bunker, a blog authored and managed by the staff at RMS. Subscribe today to stay up to date on the latest trends in the market research industry.

  1. Selecting a CAHPS® for ACOs Vendor

    RMS is pleased to announce that we have been approved for a second year as a Centers for Medicare and Medicaid Services (CMS) vendor of the Consumer Assessment of Healthcare Providers and Systems® (CAHPS®) for Accountable Care Organizations (ACOs) survey! RMS is in its ninth year of CAHPS® survey administration, and is highly experienced in Read more

  2. Global Manufacturing—Case Study

    This blog post is a summary of a recent project completed by Research & Marketing Strategies, Inc. (RMS). Background: In Spring 2015, a global manufacturing company partnered with Research and Marketing Strategies, Inc. (RMS) to conduct a B2B telephone survey with decision makers and buyers of their products. The client wanted to better understand the customer Read more

  3. Higher Education Brand Awareness and Marketplace Positioning

    It’s that time of year again, students and professors are getting settled in to a new semester of college, and administrators are coming up with solutions to help their institution stay ahead of the competitive curve. Standing out among the crowd is a constant struggle for many institutions that are grappling with recent trends – Read more

  4. Is Your Practice HIPAA Compliant?

    The following blog post was written by Al Tripodi, Quality Auditor Associate at RMS. HIPAA Privacy and Security Compliance is paramount to health care organizations, as well as any vendors or associates which have access to Protected Health Information (PHI). Violation of HIPAA can lead to termination of employment, large financial fines, and even jail Read more

  5. How to Manage a Consumer Research Panel

    How to Manage a Consumer Research Panel Step #2: Quality Control Creating a consumer research panel is a great option for businesses looking to receive ongoing feedback from stakeholders. Consumer research panels allow researchers to periodically receive feedback from members at a fraction of the time and cost of traditional methods. In order to have Read more

  6. The Importance of Care Coordination in the Primary Care Setting

    The following blog post was written by Heather Banks, a Healthcare Transformation Coordinator at RMS. Care Coordination is paramount to ensuring management and delivery of quality-centered patient-care. The goal of care coordination is to make the primary care practice the hub of all patient care. Not only must care coordination be within the practice, but Read more

  7. Finding Great Employees and Keeping Them Engaged

    The following blog post was written by Mark Dengler, President & Owner of RMS. This past spring RMS celebrated its “lucky” thirteenth anniversary. A lot has changed over the years. The market research industry is full of transition. Phone surveys that were once a staple in the industry are moving to online, internet-based tools. Detailed, Read more

  8. RMS is CAHPS® For PQRS Approved!

    RMS is pleased to announce that we are a Centers for Medicare and Medicaid Services (CMS) approved vendor of the Consumer Assessment of Healthcare Providers and Systems® (CAHPS®) for Physician Quality Reporting System (PQRS) survey! RMS is in its ninth year of CAHPS® survey administration, and is highly experienced in the collection of data and Read more

  9. How to Measure Student Satisfaction

    Attrition is a growing concern among higher education institutions. Students are no longer starting and completing their college education at one institution, and competition is on the rise to keep them engaged.  According to the National Center for Education Statistics, 33% of first-time college freshmen will not return to the same institution for the following academic year.1 Read more

  10. What Does a Director of Research Analytics Do? A Day in the Life…

    The following blog post was written by Keith Chidsey, Director of Research Analytics at RMS. My name is Keith, and I am the Director of Research Analytics at Research & Marketing Strategies, Inc. (RMS).  I am a new face at RMS, though I have been working in the Market Research industry over 20 years with a Read more

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