The following blog post was written by Mark Dengler, President of RMS. The Centers for Medicare & Medicaid Services (CMS) has proposed delaying implementation of the mandated 2018 date for the Consumer Assessment of Healthcare Providers and Systems Outpatient and Ambulatory Surgery Survey (OAS CAHPS). As a result, many ambulatory surgery center facilities are trying Read more
The Research Bunker
Welcome to the Research Bunker, a blog authored and managed by the staff at RMS. Subscribe today to stay up to date on the latest trends in the market research industry.
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Don’t Postpone, Move Forward with OAS CAHPS Surveying
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Hospital Revenue Management In-Depth Interviews – Case Study
This blog post was written by Erica Winters, Sr. Research Analyst & Social Media Strategist, and is a summary of a recent project completed by Research & Marketing Strategies, Inc. (RMS). Background: A consulting company recently partnered with RMS to conduct hospital revenue management research. The client wanted to better understand the hospital merger/acquisition process as Read more
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Using Demographic Segmentation in Branding Strategy
The following post was written by Josh Elander, Research Associate at RMS. Whether or not we’re aware of it, we’re always segmenting the people we encounter; how old they are, what kind of house or car they own, and whether or not they’re raising a family. The idea of using this kind of segmentation has Read more
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Higher Education Enrollment Process Research – Case Study
This blog post was written by Erica Winters, Sr. Research Analyst & Social Media Strategist, and is a summary of a recent project completed by Research & Marketing Strategies, Inc. (RMS). Background: A higher education institution recently partnered with RMS to conduct enrollment process research. The client wanted to better understand the follow up, efficiency, and Read more
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RMS Receives CMS Approval to Administer the MIPS CAHPS Survey
The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Research & Marketing Strategies, Inc. (RMS) announced it has received final approval from Centers for Medicare & Medicaid Services (CMS) to conduct the Merit-based Incentive Payment System Consumer Assessment of Healthcare Providers and Systems Survey (MIPS CAHPS)® for the Read more
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The Redesigned PCMH™ Recognition Process is Here. How’s Your Practice Shaping Up?
The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. This past March, the National Committee for Quality Assurance (NCQA) launched the redesigned Patient-Centered Medical Home (PCMH) Recognition program, which includes an ongoing, sustained recognition status with an annual check-in and reporting. Redesigned program features replaced the previous program’s three-year Read more
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The Benefits of Measuring Employee Satisfaction
The following blog post was written by Josh Elander, Research Associate at RMS. Surveys are a premier research method for obtaining honest and effective feedback from consumers, but they’re also a valuable way to gain insights from your employees. We have a long history of conducting employee surveys for companies looking to gauge the satisfaction Read more
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3 Tips to Elevate the Customer Experience
The following blog post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. Years ago, customer service got a little shifty. It wasn’t uncommon that you found yourself trying to communicate your billing issues via keypad and automated telephone systems. It also wasn’t uncommon to find yourself treated as just another number Read more
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Integrating Primary Research with Secondary Research
The following blog post was written by Josh Elander, Research Associate at RMS. Data is everywhere these days. It’s nearly impossible not to encounter at least one form of it in the business world on a regular basis, whether you’re a client or market research supplier. But not all data is created equal – primary Read more
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Cheers to 15 years!
Cinco de Mayo is a significant day for Research & Marketing Strategies, Inc. (RMS). This year, May 5th marks RMS’ 15th year of helping clients better understand their market perception through comprehensive data collection, surveying, assessments, focus groups and interviews. This impressive milestone marks a long journey from a three-person operation providing market research, to Read more