This blog post discusses not for profit market research conducted for library usage. Research & Marketing Strategies (RMS) is a market research firm in Upstate NY.

This is a blog posts that discusses the importance of good quality callers in our call center in Upstate NY. Research & Marketing Strategies (RMS) is a full-service market research firm and call center in Upstate NY.

This blog post discusses the key benefits to using transcripts in qualitative research, particularly in reporting. RMS is a market research firm located in Upstate NY.

What is market research? Market research is the process gathering information about a specific consumers/customer group or market. RMS is a market research firm located in Syracuse, NY. Check out our blog for more information about market research.

This blog post discusses how market research firms should look into observational and behavioral research in addition to traditional market research methods for clients. RMS is a market research firm in Upstate, NY.

This most recent blog posts discusses the narrow scope that businesses often set for their competition. In reality, your true competition spreads well-beyond product category.

Thinking about a career in market research? Here are 5 advantages to working for a smaller market research firm. Research & Marketing Strategies (RMS) is a market research firm in Syracuse, NY.

This blog post discusses the book The Referral Engine and how the author reinvents the customer decision making process and the AIDA model. RMS is a market research consultant in Syracuse, NY.

This blog posts discusses what survey coding is in market research. It also discusses the subjectivity of coding open-ended responses and how it can vary from coder to coder.

This is part 2 of this series which discusses the market research implications from a few good takeaways from the book Raving Fans, written by Ken Blanchard.