This blog post was written by our guest blogger Susan Maxsween, Director of Healthcare and Practice Transformation at Research & Marketing Strategies (RMS). In February of this year, RMS Healthcare posted a blog entitled NCQA to launch new 2014 PCMH standards, which highlighted the core components of the Patient Centered Medical Home (PCMH) Model and Read more
RMS Blog
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7 Components of a Patient-Centered Medical Home | RMS Healthcare
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How Urgent Care Centers Support the PCMH Model
This blog post was written by our guest blogger Karen Joncas, Healthcare Transformation Coordinator at Research & Marketing Strategies (RMS). The Patient Centered Medical Home (PCMH) model places the patient at the center of care. The model of care truly embodies the important role of well-integrated and coordinated quality driven healthcare. In a recent blog Read more
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3 Takeaways from a Data Security and Privacy Webinar
Last Thursday I attended a webinar hosted by Quirks Marketing Research Review in conjunction with Radius Global. The title of the webinar was Data Security and Privacy: The Opportunity to Differentiate Your Brand With Today’s Consumers. Much of the discussion centered around the importance of data security and privacy of information among consumers and where it Read more
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ICH CAHPS® Approved Vendor | RMS Healthcare
After an intensive application process, Baldwinsville based Research & Marketing Strategies (RMS) has received approval as a survey vendor for the 2014 In-Center Hemodialysis Consumer Assessment of Healthcare Providers and Systems Survey. (ICH CAHPS®). The Centers for Medicaid & Medicare Services (CMS) granted RMS as an ICH CAHPS® approved vendor this week. “We are happy Read more
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The Inseparability of Services | Marketing Concepts
In addition to working as an analyst at RMS, I am an adjunct faculty member at the SUNY Oswego School of Business. This semester, I am teaching a section of a course called Marketing Principles. One great thing about teaching an introductory course is that it requires me to think a lot about the basics Read more
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6 Key Takeaways | State of Bank and Credit Union Marketing Report
Each year, the Financial Brand produces a comprehensive report on the landscape of banks and credit unions across the globe with the assistance of Aite’s Senior Analyst Ron Shevlin. As a market research firm that specializes on insights for the financial sector, our Analytics team always looks forward to the yearly release date for the Read more
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Is Big Data Overwhelming You? Use Small Data
First the big hype was all about “Big Data” but now there is some buzz generating for “Small Data”. The concept of big data has caused strain at many companies as they realize their databases lack both the size and sophistication necessary to analyze large amounts of data and produce actionable next steps. Ultimately, utilizing Read more
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7 Areas to Consider When Developing a Research Panel
We’ve touched on a variety of market research panel topics on the company blog over the years. Online panels are growing for a variety of factors including a decline in landline telephone usage and a desire for paying clients to obtain quality market research that is inexpensive and timely. If you deal with market research at any Read more
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RMS Unveils Its New Marketing Look and Design
Recently, Research & Marketing Strategies (RMS) unveiled its new marketing folder giving our company a new look and design. What exactly is the new look and design? Check out the images below: The inside cover features an ‘About RMS’ section. RMS is a full-service market research firm. We specialize in providing strategically-sound solutions to the Read more
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What is NAICS?
The United States Census Bureau states NAICS is the North American Industry Classification System and this classification system is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. In 1997 it officially replaced the Standard Industrial Classification (SIC) Read more