Tag Archives: Credit Union Trends

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  1. 6 Key Takeaways | State of Bank and Credit Union Marketing Report

    Each year, the Financial Brand produces a comprehensive report on the landscape of banks and credit unions across the globe with the assistance of Aite’s Senior Analyst Ron Shevlin. As a market research firm that specializes on insights for the financial sector, our Analytics team always looks forward to the yearly release date for the Read more

  2. Banking Trends: Net Promoter Scores (NPS) for Banks and Credit Unions

    The Net Promoter Score (NPS®) is a widely used measure that looks at the likelihood of customers recommending a company. NPS is a customer loyalty metric developed in 2003 by management consultant Fred Reichheld of Bain & Company in collaboration with the company Satmetrix. While there are still many important factors beyond likelihood to recommend, NPS Read more

  3. 2013 Banking Trend: Self-Service Financial Kiosks

    When organizations are seeking new technology, they’re most often looking for something that will not only streamline its internal processes, but also help it serve its customers better.  The financial institution industry has been readily taking advantage of some of the new technology available today.  Internet and mobile banking have been two of the largest Read more

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