The following blog post was written by Zach Shaw, Panel Associate at RMS. Knowing your competition is important, whether you’re starting a new business, revamping an old one, or rolling out a new service. Every good business plan should be created with their competitors in mind; it’s the best way to take a closer look Read more

One of the core industries Research & Marketing Strategies (RMS) focuses on is financial services – particularly, banks and credit unions.  Often times we speak with credit unions who have never used market research before in the past but need it.  This need is usually driven by a problem they incurred, whether it is stagnant member Read more