Good focus group moderators are not a dime a dozen. The best ones have the keen ability to guide a group through different topics systematically yet thoroughly, all the while generating in-depth and exploratory feedback from participants. It often takes years of practice to perfect, and focus group moderators constantly evolve their style and process Read more
Tag Archives: Focus Group Moderator
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5 Tips for New Focus Group Moderators | Market Research
Focus Group Moderator Tips to Handle 7 Unique Personalities
This blog post discusses several tips that a focus group moderator can use to handle different types of participants.