If you are planning Focus Groups for your clients, let us help. CNY is a top test market in the country and we know how to find the right participants! SOME FOCUS GROUP BEST PRACTICES The Importance of Participant Selection Choose participants that represent the greater demographic and are comfortable expressing their views. The Selection Read more

Research & Marketing Strategies (RMS) and our QualiSight focus group facility in Syracuse, NY recently completed a video for our website. The focus group video details all aspects of the focus group process at our facility for potential participants from the recruitment call straight through to participation. Click on the YouTube video link below to Read more

Things continue to remain busy at our in-house focus group facility in Syracuse, NY. In the calendar year of 2012, QualiSight  hosted a number of focus group, in-depth interview (IDI) and call center projects. Projects covered a number of different industries including retail, higher education, healthcare and financial services to name a few. What is Read more