This blog post was written by Erica Winters, Sr. Research Analyst & Social Media Strategist at Research & Marketing Strategies (RMS). Social media continues to grow in popularity as we trek through 2017. It is clear social media is here to stay, and has outlived the traditional thought of social media marketing being a “fad.” Read more

The RMS social media team recently attended a Social Media Breakfast presentation by Greg Loh, Managing Partner at Eric Mower + Associates. Aside from the great coffee and pastries, our team received an information-packed 90 minutes of social media crisis management gold. Although our social media team prides itself on staying up to date on Read more

Social media is a great method of outreach if you know how to use it.  Many businesses utilize social media because it is a cheap and easy way to connect with consumers. However, some companies do not know what they should and should not include on their social media pages. As a result they decide Read more

This blog article was written by Lori Lichorobiec, Communications Coordinator at Research & Marketing Strategies (RMS). The RMS Research Bunker Blog hits 300,000 views! Thank you to all of our readers over the years. When it comes to a blog, any views are good, but for Baldwinsville based RMS – Research & Marketing Strategies, 300,000 Read more

In today’s social media world of Blogging, Facebook, Twitter, and LinkedIn (to name a few) it can be easy for your business to fall behind.  With local businesses all across Central New York adding Facebook pages and blogs to their advertising campaign, it can often seem overwhelming at times.  We talk to a lot of businesses in the Syracuse area Read more