What if I could tell you the general consensus of how respondents will answer questions in your survey, before you even fielded it? It may sound crazy, but it’s true. At times, the way a survey question is written has more impact on the data than the respondent’s opinion on the topic. You wouldn’t think Read more
Tag Archives: Surveys in Upstate NY
Welcome to the Research Bunker, a blog authored and managed by the staff at RMS. Subscribe today to stay up to date on the latest trends in the market research industry.