RMS Blog

  1. 7 Components of a CHNA | Community Health Needs Assessment

    According to the Centers for Disease Control (CDC) the Affordable Care Act has encouraged numerous healthcare entities across the country to focus on improving the overall health of their communities. In order to address the health and needs of each community, a Community Health Needs Assessment (CHNA) is recommended. These CHNA studies are typically conducted on Read more

  2. Community Health Needs Assessment | CHNA Vendor

    A Community Health Needs Assessment (or CHNA) survey is a widely used tool by a variety of governmental public health agencies and hospital systems to improve the overall health of the community through priority identification and strategy implementation. The CHNA survey becomes the linchpin in identifying needs, examining problem areas, and exploring strengths among healthcare Read more

  3. Real-Time Access to Survey Data Through Portals | Market Research Trends

    One option that Research & Marketing Strategies (RMS) has been offering to clients more frequently is access to data portals.  These data portals allow our clients to access survey results in real-time.  This is particularly useful to clients who are conducting ongoing or longitudinal studies.  The portals allow our clients to access data at any point Read more

  4. Focus Groups: A Window Into Your Customer's Mind

    This article was written by Mark Dengler, President of Research & Marketing Strategies (RMS) in Syracuse, NY. It was featured in a prior edition of RMS News. Focus groups are a tried and true way to engage populations to learn in-depth information about opinions, perceptions, and experiences. They are a form of qualitative research that Read more

  5. RMS Chosen as Preferred Vendor by the NRAA

    The National Renal Administrators Association (NRAA) recently selected RMS as an ICH-CAHPS® Survey Vendor. Research & Marketing Strategies, Inc. (RMS) has been chosen by the Renal Services Exchange (RSE), a subsidiary of the National Renal Administrators Association (NRAA), as a preferred vendor to conduct ICH-CAHPS® (In-Center Hemodialysis Consumer Assessment of Healthcare Providers and Systems) patient surveys.  Read more

  6. The Journey to a Patient-Centered Medical Home (PCMH)

    RMS Healthcare, a division of Research & Marketing Strategies (RMS) in Syracuse, NY, recently hosted a healthcare webinar session on Tuesday, April 29th. The webinar was titled the Journey to a Patient-Centered Medical Home (PCMH) and was hosted by Sandy Baker and Susan Maxsween of RMS. Sandy is the Director of Business Development at RMS Read more

  7. Higher Education Trends: The Cost of Not Going to College

    Over the past few years, there has been a growing concern that high education costs combined with uncertain employment prospects for recent graduates have created a situation where a college degree is no longer worth the cost. The Research Bunker Blog addressed this topic in a post last year about fiscal challenges in higher education. Read more

  8. Mall Intercept Company | Case Study

    This blog post is a case summary of a recent mall intercept project completed by Research & Marketing Strategies (RMS). RMS specializes in mall intercept studies across many different states. If you are interested in conducting a survey with a mall intercept company, contact our Business Development Director Sandy Baker at SandyB@RMSresults.com or by calling Read more

  9. Marketing Research Helps Provide Business Focus

    Mark Dengler, president of Research & Marketing Strategies, Inc. (RMS), prepared this article. RMS is a full service marketing and market research firm located in Syracuse, New York. Far too often in today’s business environment, companies conduct marketing activities that are not effective and do not provide the expected return on investment (ROI). Management is not Read more

  10. Patient Experience Surveying Case Study

    This blog post was featured in the latest edition of the Quality Care Courier, a Healthcare newsletter published by Research & Marketing Strategies (RMS). Background: RMS was engaged to conduct patient satisfaction/experience survey work with a client’s patients visiting their facilities each month. The focus of the market research was to benchmark and continually monitor Read more

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