When organizations are seeking new technology, they’re most often looking for something that will not only streamline its internal processes, but also help it serve its customers better. The financial institution industry has been readily taking advantage of some of the new technology available today. Internet and mobile banking have been two of the largest Read more
RMS Blog
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2013 Banking Trend: Self-Service Financial Kiosks
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2013 Higher Education Trend: Student Retention
According to data from the National Center for Educational Statistics, only 58 percent of first-time, full-time students who began at a four-year institution in fall 2004 completed a bachelor’s degree at that institution within six years (150 percent of normal completion time). Furthermore, according to the same source, only 30 percent of first-time, full-time students Read more
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2013 Healthcare Trend: Over-Surveying Patients and the Impact on Hospital Budgets
The Consumer Assessment of Healthcare Providers and Systems (CAHPS®) program offers a host of surveys to accommodate various healthcare settings. Recently, CMS requested information to aid in the design and development of a new survey tool for hospital outpatient surgery departments (HOSDs) and ambulatory surgery centers (ASCs), which ultimately would add another survey tool to Read more
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RMS Healthcare Salutes Specialty Care Practices for Becoming “Early Adopters”
This blog was written by our guest bloggers Susan Maxsween, Director of RMS Healthcare – Practice Transformation, Karen Joncas, Healthcare Transformation Coordinator, and Al Tripodi, Healthcare Administrative Assistant. RMS Healthcare salutes specialty care practices for adopting the recently launched medical home concept as “neighbors” of primary care practices in providing quality patient care. On March Read more
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How Can Carnival Cruise Lines Fix its Image? | Use Market Research
In the recent wake (no pun intended) of Carnival Cruise Lines’ ship malfunctions and issues, the senior management at the company must be wondering what type of impact it will have on future business. The number of reported issues on cruise ships has grown to four in the past few months (beginning with Triumph then Read more
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HIPAA Provisions Providers Should Know
This article was featured as part of the Quality Care Courier from Research & Marketing Strategies (RMS). If knowledge, including patient data, is power then the U.S. Department of Health & Human Services has sent a message to providers and other organizations charged with handling and protecting that data when it published the HIPAA omnibus final rule: With great Read more
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Healthcare Delivery Transformation – The Future is Now
This article was featured in the latest edition of the RMS Quality Care Courier newsletter. Accountable Care Organizations (ACOs) are popping up nationwide. There are 67 Medicare ACOs in 29 states from coast to coast. In addition to ACOs participating in Medicare programs, there are other programs being organized by states and payers that have Read more
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Case Study | B2B Lead Qualification and Website Usability
The following blog is a case study in for a medical billing healthcare client who partnered with Research & Marketing Strategies (RMS) last year to conduct market research. Background: The healthcare client partnered with RMS to broaden and enhance its marketing strategies. In particular, the client wanted to engage in a B2B lead qualification survey to Read more
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Closed Account Surveys for Banks & Credit Unions | Case Study
This is a blog post that summarizes a completed project at Research & Marketing Strategies (RMS). Objective: A financial services client wanted to understand why customers voluntarily closed checking account(s) with bank. The bank also wanted to identify any unmet needs of those former customers and identify where those former customers currently obtain their banking services. The Read more
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2013 Healthcare Trends: Nursing Home CAHPS® Survey
This blog post was written by our guest blogger Michele Treinin, Healthcare Analyst on the RMS Healthcare team. Along with hospitals, home health agencies and in-center hemodialysis providers, skilled nursing facilities may be the next type of organization to have reimbursement tied to patient satisfaction scores and quality measures. A report issued by the HHS Read more