Article by Ryan Moore, RMS Research Coordinator Understanding Community Needs: A Case Study of a School District’s Perception Survey Our client wanted to know: How can we provide the best level of education for our community? A School District in Central New York partnered with Research & Marketing Strategies, Inc. (RMS) to conduct a community Read more

Article by Molly Burke, RMS Research Analyst Introduction: A community college located in New York recently partnered with Research & Marketing Strategies, Inc. (RMS) to conduct market research about their image and brand awareness within the community. The client wanted to explore what the community thought about the programs and services they offer, as well Read more

Tis’ the season of going back to school. For parents and kids alike, there’s a genuine mixed bag of emotions that go along with that big day in September. Based on a recent survey our team at RMS conducted, parents across the states shared what it takes to become back to school-ready (view the full Read more

The K-12 education environment has faced a fair share of upheavals over the last several years, and 2016 has proven to be no different. We’re noticing a shift towards student centered learning standards, a focus on personalized teacher professional development, and a realignment of curriculum to address the changing work environment. More details on each Read more

According to data from the National Center for Educational Statistics, only 58 percent of first-time, full-time students who began at a four-year institution in fall 2004 completed a bachelor’s degree at that institution within six years (150 percent of normal completion time). Furthermore, according to the same source, only 30 percent of first-time, full-time students Read more

The following blog post is a summary of a market research project conducted recently by Research & Marketing Strategies (RMS) – a market research firm in Upstate NY. Background: A college was interested in learning the degree to which its inquiry and enrollment process for continuing education students was a barrier to their enrollment growth. (It Read more