The following post was written by Maggy Stewart, Graphic Designer & Marketing Coordinator at RMS. February—the month when everyone is celebrating love. It’s the month of chocolates, roses and Valentines. This February, RMS is also thinking love—because we’re head over heels about our brand new website. A website is an extremely powerful marketing tool with the Read more

This blog post was featured in the recent edition of “Our Town” in the Baldwinsville Messenger in November of this year. It was written by our Communications Coordinator, Erin Wisneski. At a time when businesses were moving out-of-state, Mark Dengler chose to stay in Central New York and start his own company. In early 2000, Dengler’s Read more

Today, I posed the question to our staff to get their feedback on the following topic: “Which methodology generates the best results?”  We each took some time to give you our thoughts on which market research methodology is best and why.  Here are the answers below: Chris, Senior Research Associate at RMS – Each and every Read more

This post was written by our guest blogger Mark Dengler, President of Research & Marketing Strategies, Inc. – a market research firm in Upstate NY. Whether hospitality, healthcare or retail, successful businesses excel by distinguishing themselves from the competition. For example, in Central and Western New York, Wegmans is considered the gold standard of grocery Read more

This is a post from our guest blogger Mark Dengler, President and Owner of Research & Marketing Strategies – a market research firm in Syracuse, NY. You’ve invested money into market research and the results are in. What’s the next step? Create a plan to put your results into action! All research is time bound Read more