This blog post was written by our guest blogger Mark Dengler, President and Owner of Research & Marketing Strategies (RMS), a market research firm in Syracuse NY. This article was also featured in summer edition of RMS News. Stopping for a bite to eat, picking up a prescription, going shopping – consumers engaged in these activities have seen Read more

This blog post was written by our guest blogger Michele Treinin, Healthcare Analyst at Research & Marketing Strategies (RMS) in Syracuse, NY. Starting Oct. 1, HCAHPS® scores will begin to influence how much hospitals are compensated under the Patient Protection and Affordable Care Act. Safety Net Hospitals (SNHs) are at a risk of receiving even Read more

This blog post was written by our guest blogger Mark Dengler, President and Owner of Research & Marketing Strategies (RMS), a strategic planning consulting firm in Upstate, NY. With the close of the second quarter of 2012, now is a good time to review where you are with accomplishing your goals and objectives in your Read more

As part of our effort to continually grow our in-house panel, Research & Marketing Strategies (RMS) launches a panel survey every few months to keep our members engaged. Panel members are also randomly selected for various quantitative and qualitative studies in which they may qualify for throughout the year. These panel surveys are conducted in-house Read more

Last year, I wrote a post called the Bunker Ad Critic that took a light-hearted look at some TV commercials that I found a little baffling. The idea was to explore commercials that seemed annoying or even creepy then try to discern the strategy that led to them or, failing that, simply to make fun Read more

One of the more common questions in market research is “How many people do we survey?” Those who have not spent a lot of time working with surveys are not sure what the difference is between collecting 100 completes in comparison to 1,000 completes. I am sure they understand the inherent concept that 1,000 completes Read more

If you came across this blog post, perhaps you are wondering: What is the in-center hemodialysis ICH CAHPS® survey? When does the ICH CAHPS® survey start? How do I get started with a vendor for the ICH CAHPS® survey? If you are looking for answers to any of these questions or other questions about this Read more

The in-center hemodialysis (ICH CAHPS®) survey process is designed to evaluate the patients’ experiences for dialysis care.  The goal of this new initiative is to create evaluation scores that can be used to compare facilities to other facilities in the region, state, and across the country.  By undertaking this effort, a facility will ultimately aid Read more

As part of our continuing series to critique a selection of graphs and charts, we have selected this wonderful pyramid column chart, based on an actual graph we saw in a real report prepared by another firm we are too polite to name.  The Bunker takes a lot of pride in reporting and data visualization, and Read more

This blog post was written by our guest blogger, Megan O’Donnell, Manager of RMS Healthcare. The healthcare team at Research & Marketing Strategies is expanding its complement of survey administration of the Consumer Assessment of Healthcare Providers and Systems (CAHPS®) to include the newly-required In-Center Hemodialysis (ICH) CAHPS® survey.  This new survey is added to the company’s Read more