Recently, I attended the Central New York (CNY) Sales & Marketing Executives (SME) Valuable Sales & Lessons Techniques event. The event featured veterans from the sales industry who revealed key lessons from their professional experiences. Although I work in market research, it’s evident that these best practices are transferable to other industries. Below are three Read more
Tag Archives: 4 Marketing Tips to Help Boost Sales
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Erica Winters, Research Analyst, represented RMS at the Demystifying Content Marketing seminar hosted by Eric Mower & Associates, and presented by Matt Read. Below are the key takeaways for implementing a content marketing strategy. For optimal brand engagement and buy-in from consumers, marketers need to do several things. They need to tell a good story, Read more
This article was featured in the latest edition of RMS News, written by Mark Dengler, President and CEO of Research & Marketing Strategies (RMS) in Baldwinsville, NY. We’re midway through the year – how’s your marketing plan working? The summer months are a time to re-charge. Often, this means re-examining and modifying your company’s marketing Read more