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  1. Lessens in the Field: How to Conduct In-Depth Interviews

    Lessons from the Field: How to Conduct an In-Depth Interview

    Article by Patrick Fiorenza, RMS Director of Research Analytics – One of the biggest “ah ha” moments for me as a researcher took place when I was sitting in a course about qualitative research. At that time in my career – I had already completed thousands of qualitative interviews, led focus groups, moderated sessions – Read more

  2. Market Research: In-House or Third Party?

    Article by Ryan Moore, RMS Research Coordinator – Knowing When to Conduct Market Research – Companies seek insights into their market environment to learn customer preferences and behaviors, market trends, and what competitors are offering. Conducting Market Research In-House – Conducting market research internally could increase the possibility of bias or unreliable results, but can Read more

  3. How Market Research Supports Your Grant Writing Initiatives

    Article by Patrick Fiorenza, RMS Director of Research Analytics – We know how competitive grants have become and how essential they are to funding many organizations’ programs and initiatives. We strongly feel that organizations should have a market research-backed grant-writing infrastructure before new proposals or opportunities arise. Being prepared with an infrastructure will expedite the Read more

  4. RMS Case Study: Making Your Satisfaction Survey Matter

    Article by Ryan Moore, RMS Research Coordinator Our client wanted to know: How can we improve our workplace culture and best support our staff? When a large medical facility partnered with RMS to conduct an employee satisfaction survey, its goal was to assess the needs and values of those employed across nearly a dozen offices Read more

  5. 5 Topics to Explore in Your Next Employee Engagement Survey

    Many of the forward-looking clients RMS works with are conducting employee engagement surveys to improve their current workplace culture and be proactive to the challenges they face in a quickly changing work environment. There is no denying that the workplace looks and feels fundamentally different than just a few years ago. Much of the work Read more

  6. How Market Research Supports Your Grant Writing Initiatives

    We know how competitive grants have become and how essential they are to funding many organizations’ programs and initiatives. We strongly feel that organizations should have a market research-backed grant-writing infrastructure before new proposals or opportunities arise. Being prepared with an infrastructure will expedite the grant-writing process and allow grant writers and administrators to focus Read more

  7. 7 Ways to Assure Valuable Insights from Your Market Research Study

    Article by Patrick Fiorenza, RMS Director of Research Analytics RMS Research Analytics projects serve a wide variety of stakeholders. Sometimes we talk with consumers, students, alums, patients, or association members. But the common thread across our customized research work is our commitment to turning raw data into meaningful insights. I recognize the importance of storytelling Read more

  8. How to Overcome Common Barriers to Employee Satisfaction Surveys

    Article by Pat Fiorenza, Research Analytics Manager – RMS The U.S. Bureau of Labor Statistics collects troves of data on market activity, working conditions, price changes, and productivity in the U.S. economy. One of their data sets is the American Time Use Survey (ATUS). This data set gives an incredible window into American’s daily life. Read more

  9. What is an In-Depth Interview?

    The following blog post was written by Sara Cruz, Research Analyst at RMS. An in-depth interview (IDI) is a type of qualitative research. It involves an interview, often with just a single respondent and is conducted by a trained interviewer. The purpose of an in-depth interview is to understand thoughts, feelings, perceptions, beliefs, attitudes, or Read more

  10. Always at Your Beck & Call. Sometimes it’s nice to have a back office to take care of the things you don’t have time for. It’s equally nice to have a department available to provide you with research information for effective decision-making. RMS QualiSight is home to an on-site call center, serving as an extension Read more

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